Our Story

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A House Born from Conviction

Maison was founded in 2017 by creative director Clémence Vidal in a small Paris atelier. Her conviction: that truly modern fashion is both beautiful and responsible.

We began with a capsule of 12 pieces, each ethically sourced and designed to last a lifetime. Today, we offer seasonal collections across ready-to-wear, accessories, and home — but the founding principles remain unchanged.

Every piece carries a provenance card tracing the fabric from source to stitch. We believe transparency is the truest form of luxury.

What We Stand For

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Sustainability

Certified B Corp. 100% natural fibres, recycled packaging, carbon-neutral shipping.

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Craft

Made in small-batch ateliers in France, Portugal, and Italy by master craftspeople.

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Transparency

Every piece carries a provenance card. We believe you deserve to know where your clothes come from.

The Minds Behind the Label

Creative Director

Clémence Vidal

Head of Design

Jun Watanabe

Sustainability Lead

Amara Osei

Wear the Philosophy

Explore the collection and find pieces that resonate with your story.

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